William Hill bets on virtual truth racing
1 October 2015
Anyone who has actually been to a racecourse will understand the enjoyment when the horses pound towards the finish line.

But this promotion code thrill of the yohaig code ride is something that many clients who wager in stores or online do not experience.
Bookmaker William Hill is keen to recreate it with virtual truth innovation.
the yohaig code UK's Gambling Commission stated that it would be keeping track of developments such as virtual reality to guarantee that they did not motivate extreme gaming.

Using virtual reality headsets, integrated with GPS racetrack data, it is giving clients the opportunity to see the race from the jockey's point of view.
"Currently you place a bet and very little happens between that and the result," said Crispin Nieboer, William Hill's director of development.
"We wish to bring consumers closer to the sporting action, to experience the thrill of the ride."
To test the possibilities, the group at William Hill labs constructed a 3D mock-up of Kempton Park racecourse and gathered live data, through GPS trackers fitted on horses, during a training race at the course.
Combining the data developed a virtual race users can view by means of either Google Cardboard or an Oculus Rift.
The technology is not yet readily available to the general public however was on program at an open day at the company's technology lab in Shoreditch.
Users initially select the horse they wish to race on. Accompanied by live commentary, wearers can turn and take a look at other horses in addition to triggering a data display screen about the horse's heart rate, stride and race position.
William Hill prepares to add more courses and live races next year.
"Currently there are some spaces in the information so the horses suddenly accelerate in a live race, however we hope to have a proof-of-concept system prepared by Christmas," stated Mr Nieboer.
The strategy is to introduce the yohaig code service as part of the William Hill app.
"Users can choose the alternative to view the race as a standard video or they can be the jockey," Mr Nieboer stated.
It might likewise be readily available in some wagering stores, said Mr Nieboer, while Google Cardboard headsets were most likely to be provided out totally free at racecourses.

It is approximated that in the UK about 350,000 people have a gambling addiction, with over ₤ 7bn invested yearly.
The expansion of online wagering has been blamed for making it easier to bet and some feel services such as virtual truth might add to the problem.

The marketplace is managed by the UK Gambling Commission, which stated that it "displays development in the gambling market in order to make sure operators continue to comply with the conditions of their licences".
"Operators are required to ensure that they offer gambling in a responsible way, which will consist of offering tools to enable clients to handle their gaming activity as well as having policies and treatments in location to recognize possibly bothersome behaviour and communicate with clients who exhibit that behaviour," a representative included.

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